Frankly, I blame it on the Weather Channel.
We had to make a call at the crack of dawn about whether to bake hundreds of cupcakes and take our show on the road. It was pouring. And it looked like it would be pouring for a large part of the most critical part of the day. That's what they said anyway. So we said to ourselves at 5:30 in the morning "who's going to be sloshing about in the rain buying cupcakes?" And we stayed in. Then a couple of hours later, the rain stops and the sun comes out and there we are.
We're learning all about the vagaries of business. I guess the weather is one of them.
On the other hand, we're hard at work printing flyers and more signage and finding wholesale accounts to help pay the bills and get our cupcakes out to more people who might not otherwise stop by the truck.
The sun will come out tomorrow.
